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Principal Product Manager, Credit Card

SoFi

SoFi

Product
San Francisco, CA, USA · Seattle, WA, USA · New York, NY, USA
Posted on Apr 24, 2025

Employee Applicant Privacy Notice

Who we are:

Shape a brighter financial future with us.

Together with our members, we’re changing the way people think about and interact with personal finance.

We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.

The Role

At SoFi, credit cards are critical to our mission of helping our members get their money right and our goal of becoming a Top 10 Financial institution. Last year we launched two new credit cards to complement our flagship Unlimited 2% Cash Rewards card. And we’re at just the beginning.

We’re seeking a seasoned Principal Product Manager to define and deliver the new, future-looking card products that set SoFi apart. You will establish a vision and collaborate closely with Design, Engineering, Research, Business Unit Leads, and other Product Managers to define priorities, manage trade offs, execute an ambitious agenda, and be accountable to results reported at the executive level.

You will engage deeply with platforms, systems, and experiences across SoFi to bring new products to life, positioned to scale from day one. Longer term, you will own and drive the roadmap for new cards and foundational capabilities across SoFi’s credit card suite.

What You’ll Do:

  • Create and articulate a comprehensive product vision, strategy, and roadmap for a new card product, aligning with SoFi’s broader objectives.
  • Deeply understand member use cases, industry trends, and business drivers to identify and advocate for new opportunities.
  • Collaborate closely with design and user research to conceive of and realize innovative experiences that solve SoFi member problems.
  • Partner with engineering to manage the product life cycle, from initial concept to high-quality delivery.
  • Effectively balance member, business, and technical goals with available resources to maximize impact.
  • Drive alignment and build trust with cross-functional stakeholders and across organizations within SoFi.
  • Promote a strong product culture by developing frameworks, implementing processes, and mentoring other Product Managers.

What You’ll Need:

  • 8+ years of product management experience.
  • Experience with 0-1 product development, especially in finance or other highly regulated industries.
  • Bachelor’s degree or higher in a relevant field.
  • A proactive, results-oriented approach to your work.
  • Ability to thrive in a fast-paced, dynamic environment.
  • Demonstrated ability to grasp complex user scenarios, technical concepts, and business drivers to make well-informed decisions.
  • Keen attention to detail and proficiency in distilling complex issues.
  • Exceptional written and verbal communication skills.
  • Ability to collaborate with and manage cross-functional groups of stakeholders.
Compensation and Benefits
The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.
To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!
SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.
The Company hires the best qualified candidate for the job, without regard to protected characteristics.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
New York applicants: Notice of Employee Rights
SoFi is committed to embracing diversity. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email accommodations@sofi.com.
Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.
Internal Employees
If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.