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Product Manager, Marketing Data

Lending Club

Lending Club

Marketing & Communications, Product
San Francisco, CA, USA
Posted on Tuesday, September 17, 2024

Current Employees of LendingClub: Please apply via your internal Workday Account

LendingClub Corporation (NYSE: LC) is the parent company of LendingClub Bank, National Association, Member FDIC. We are the leading digital marketplace bank in the U.S., having helped our nearly 5 million members secure over $90 billion in loans to refinance high-cost debt and achieve their financial goals. Members today have mobile-first access to a growing range of products and services designed to work seamlessly together to deliver value in new ways. Everyone deserves a better financial future, and our team is committed to making that a reality. Join the Club!

About the Role

We are seeking a dynamic and data-driven Product Manager to join our Data Intelligence Product team at LendingClub. The ideal candidate will manage the strategy, development, and execution of marketing data products, ensuring alignment with overall business objectives and driving the use of data to inform marketing decisions and improve customer engagement. You will collaborate with cross-functional teams, including marketing, data science, analytics, and engineering, to build data solutions that enhance the bank's marketing capabilities and support business growth.

What You'll Do

Data Product Development:

  • Define and drive the development of marketing data products (e.g., customer segmentation models, campaign tracking tools, and marketing dashboards) that enable the bank to optimize customer engagement and acquisition strategies
  • Translate marketing and business objectives into detailed product requirements, data models, and KPIs
  • Prioritize and manage product features and functionality, aligning them with business objectives and timelines

Data Strategy:

  • Develop and maintain a comprehensive understanding of customer data to guide marketing strategies
  • Ensure the quality, accuracy, and availability of data required for decision-making across marketing campaigns and product initiatives

Market & Technology Awareness:

  • Stay up to date on the latest trends in data science, marketing technologies, and financial services, applying insights to drive product innovation
  • Evaluate and recommend emerging tools, platforms, or solutions to enhance marketing data capabilities

Stakeholder Collaboration:

  • Partner with marketing, data science, and engineering teams to develop and enhance data-driven solutions for targeting, personalization, and optimization of marketing efforts
  • Liaise with legal and compliance teams to ensure data usage aligns with regulatory standards and industry best practices (e.g., GDPR, CCPA)

About You

  • 4+ years of product management experience in a data-driven environment, preferably within the banking, financial services, or fintech industry
  • Bachelor's or master's degree in business, Marketing, Data Science, or a related field; or equivalent work experience
  • Demonstrated experience working with marketing data, analytics, and technology platforms (e.g., Google Analytics, Salesforce, Tableau, etc.)
  • Strong understanding of customer segmentation, personalization, and digital marketing strategies
  • Proven ability to translate business needs into technical product requirements and actionable insights
  • Excellent communication skills with the ability to collaborate across diverse teams and present findings to senior leadership
  • Experience working with big data, machine learning models, and advanced analytics in a marketing context
  • Familiarity with marketing automation tools, CRM platforms, and customer journey analytics
  • Proficient in SQL and data visualization tools such as Tableau, Power BI, or Looker
  • Familiarity with cloud platforms such as AWS, Azure, or Google Cloud is a plus

Preferred:

  • Prior experience in the banking or financial services sector
  • Knowledge of regulatory compliance (e.g., GDPR, CCPA) regarding the use of customer data

Work Location
San Francisco

We are currently working a hybrid schedule and our teams are in-office Tuesdays, Wednesdays, and Thursdays.

Time Zone Requirements
Primarily PT

Travel Requirements
If you need to travel for work, LendingClub will cover your travel related expenses.

Compensation
The target base salary range for this position is 147,000-170,000. The position is also eligible to receive a bonus (which is based on company performance, employee performance and eligible earnings), equity, and benefits. Our salary ranges, other compensation and benefits offered are determined by role, experience level and location.

We’re creating new financial services solutions for our members based on fairness, simplicity, and heart, and we treat our employees the same way. We offer a competitive benefits package that includes medical, dental and vision plans for employees and their families, 401(k) match, health and wellness programs, flexible time off policies for salaried employees, up to 16 weeks paid parental leave and more.

#LI-Hybrid
#LI-BC1


LendingClub is an equal opportunity employer and dedicated to diversity, equity, and inclusion in the workplace. We do not discriminate on the basis of race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), gender, gender identity, gender expression, sexual orientation, age, marital status, veteran status, disability status, political views or activity, or other applicable legally protected characteristics. We believe that a variety of perspectives will make our teams and business stronger as we work together to transform the traditional banking system.

We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, please contact us at interviewaccommodations@lendingclub.com.